Feed My Future

2008-09

Start Up,Branding, Identity, Information Design and Design for Web and Mobile

If you think managing your student loan debt is boring, tedious and isolating, you're not alone! Feed My Future provides a simple, fun way to connect with your social network to help pay off your student debt.

Before Kickstarter there was Feed My Future - a start up venture aimed at helping graduates manage their student debt through crowdfunding. Founder Mehdi Moutahir invited me to join him in a six week small business incubator program to visualize potential business start ups.

Inspired by concepts of gamification, Feed My Future hoped to make money management fun and engaging.

Feed My Future was a fully visualized "minimum viable product" that regretfully failed to advance due to the competing commitments of it's co-founders.

This project was among my most challenging and also most exciting design ventures.